As a Senior Mental Health Lead or school leader, you are constantly balancing the immediate needs of your students—attendance, behaviour, anxiety—with the strategic demands of the Education Inspection Framework (EIF). It can often feel like these are competing priorities. However, when we look closely at the "Personal Development" judgement, a clear solution emerges that addresses both student wellbeing and inspection criteria: Teaching Character.

Developing pupils’ character is not just a "nice to have" addition to your pastoral offer; it is a core expectation of the Ofsted EIF. More importantly, when implemented strategically, it provides the psychological scaffolding young people need to navigate the complexities of modern life.

In this post, we will explore how to move character education from a vague concept to a robust, evidence-based strategy. We will look at real-world examples from schools we have worked with, demonstrating how teaching character through both the curriculum and targeted coaching aligns perfectly with Ofsted’s requirements.

What are Character Strengths?

Character strengths represent the positive aspects of an individual’s personality that influence their thoughts, emotions, and actions, serving as the foundation for achieving one’s best self. Drawing from diverse fields such as literature, science, philosophy, and religion, Peterson and Seligman (2004) conducted extensive research to identify six universal virtues and 24 character strengths essential for fostering human flourishing. This work led to the development of the VIA Classification, which provides a reliable framework for identifying and understanding these strengths and virtues (Peterson & Seligman, 2004).

The six virtues identified are wisdom and knowledge, courage, humanity, justice, temperance, and transcendence. The 24 character strengths are organised within these virtues. According to research, applying these character strengths can have a significant positive impact on an individual's life. Studies indicate that leveraging one's character strengths can:

  • Buffer against, manage, and overcome problems
  • Improve relationships
  • Enhance health and overall well-being
  • Protect against the onset of mental health problems
  • Build resilience
  • Improve work performance for pupils and adults
  • Develop skills for learning and achievement

Character Strengths and Positive Education

Integrating and teaching character strengths through the curriculum is a fundamental pillar of Positive Education. This approach focuses on helping students identify their innate qualities and learn how to apply them effectively across various contexts. Developing a "strengths-based language" is essential for fostering self-awareness, self-worth, and resilience in young learners (Seligman et al., 2009). When students are equipped with this vocabulary, they can adopt consistent strategies that bolster their emotional wellbeing and enhance their engagement with learning.

The teaching of character strengths serves as a foundation for improved academic attainment, achievement, and prosocial behaviour (Park & Peterson, 2008). Research suggests that the earlier children can identify and leverage these traits, the more likely they are to experience life satisfaction and lead fulfilled lives. Furthermore, early intervention in character development acts as a significant protective factor, reducing the long-term risk of mental health issues (Linkins et al., 2015).

Secondary School VIA Strengths Art Project

Teaching Character Through Explicit and Implicit Approaches

Developing character in students can be effectively achieved through the use of both explicit and implicit teaching methods. Explicit teaching involves direct instruction where character traits such as resilience, empathy, or perseverance are intentionally taught through structured lessons and activities. This approach might include discussions, role-playing scenarios, or integrating specific character education curricula into the classroom. For example, teachers can design lessons that explore the importance of gratitude or teach conflict resolution strategies in a step-by-step manner.

On the other hand, implicit approaches focus on embedding character development into everyday school experiences and culture. Teachers serve as role models by demonstrating positive traits in their own behaviour, creating an environment where students naturally absorb these chariteristics. Additionally, fostering a supportive and inclusive classroom atmosphere — where collaboration, respect, and kindness are prioritised — allows students to practice these traits in real-life contexts.

Strategic initiatives, such as peer mentoring schemes and enrichment activities, play a key role in fostering pupils' personal development by promoting teamwork, problem-solving skills, and a sense of civic responsibility.

Combining explicit and implicit strategies ensures a well-rounded approach to character education, building not only students’ awareness of values but also their application in real-world scenarios. This holistic approach helps cultivate resilient, ethical, and emotionally intelligent individuals equipped to thrive both academically and personally.

What Does Ofsted Say About Character?

The Ofsted School Inspection Toolkit is explicit about the importance of character. Under the Personal Development judgement, inspectors look for evidence that schools are:

"Whether the school promotes pupils’ wider development, character and well-being, ensuring that they receive the care and support to achieve and thrive, in school and beyond"

"Developing pupils’ character so that they reflect wisely, learn eagerly, behave with integrity and cooperate consistently well with others" (Ofsted, 2025).

This definition moves beyond simple compliance. It asks schools to actively cultivate traits—often referred to as virtues or strengths—that foster autonomy and resilience. This aligns directly with the science of Positive Psychology, specifically the work of Peterson and Seligman (2004) on the VIA Classification of Character Strengths. By teaching students to identify and use strengths like bravery, perseverance, and kindness, schools provide them with a toolkit for self-regulation and mental health.

Strategy 1: The Character Curriculum Approach

For character education to be effective, it cannot be siloed in a single PSHE lesson or an occasional assembly. It must be woven into the fabric of the school culture. This is often referred to as a "Universal" or Tier 1 intervention—something that benefits every child.

Why It Works for Ofsted

Inspectors want to see a "coherent programme" of personal development. A whole-school approach demonstrates intent and implementation at a strategic level. It shows that you are proactively equipping all students, including those who are disadvantaged, with the cultural capital and emotional skills they need to thrive.

School Example: Odyssey Educational Trust

The Odyssey Educational Trust in Leicester provides a powerful example of embedding character and wellbeing into the primary curriculum. Working with Worth-it, they moved beyond ad-hoc activities to a structured framework.

The Strategy:

  • Curriculum Integration: They utilised the SEARCH framework (Strengths, Emotional management, Attention, Relationships, Coping, Habits) to map their wellbeing provision.
  • Shared Language: By explicitly teaching character strengths, they gave staff and pupils a shared vocabulary. This allowed teachers to praise specific behaviours (e.g., "You showed great perseverance in that maths problem") rather than just general praise.
  • Teacher training and wellneing: Teachers were trained in how to embed wellbeing and resilience strategies into their daily interactions with students.
  • Whole-School Approach: The program involved all staff, students, and parents. This ensured a consistent approach to mental health and wellbeing across the whole school community.

The Impact:
This approach created a culture where wellbeing was visible in daily school life, meeting the EIF requirement to "promote an inclusive environment" where all pupils can thrive together.

Primary Strengths Display

Positive Education Approach: Hazelhurst Primary

Hazelhurst Primary has integrated the character strengths framework from the Wellbeing Club into its wellbeing curriculum to create a school culture that prioritises mental health and happiness. Initally the school is introducing seven character strengths, which are the focal point throughout the academic year. Each strength is introduced in assemblies, linked to a carefully chosen book that exemplifies the strength, and then reinforced through engaging learning activities designed to deepen understanding and application.

The Strategy:

  • Character-Based Learning: Hazelhurst fosters a positive environment by encouraging pupils to recognise and develop character strengths in themselves and others. House points are awarded for demonstrating attributes like kindness and perseverance, boosting motivation and reinforcing these character strengths in daily interactions.
  • Peer Engagement and Recognition: Pupils participate in discussions and activities to build and affirm character strengths, promoting mutual respect and support. This approach prioritises wellbeing and mental health, creating a foundation for happiness and learning.

The Impact:

Implementing a universal wellbeing curriculum has had a profound and tangible impact on our school community. The ripple effect of this approach is evident in the classroom atmosphere. Pupils are more empathetic and observant, often stepping in to support friends who may be struggling before any adult intervention is required. This peer-driven dynamic not only boosts individual resilience but also strengthens the sense of belonging within the school.

School Example: Lutterworth High School Resilience Building

At the secondary level, Lutterworth High School faced challenges with student resilience, which was creating a strain on pastoral staff.

The Strategy:

  • Curriculum Embedding: They embedded character strengths into the PE curriculum, helping students link physical resilience with mental resilience.
  • Staff Coaching Skills Training: Senior staff were given inset day training on core concepts of strengths, personal devlopment and resilience.
  • Peer Support: Students were encouraged to participate in a peer support program, where they could share their struggles and receive support from their peers in similar situations.

Through this strategy, Lutterworth High School has seen a significant improvement in student resilience and a decrease in mental health issues. This approach not only alleviated the pressure on pastoral staff but also created a sense of connection and empathy among students.

The Impact:
This strategic shift contributed to an "Outstanding" Ofsted judgement, with the report describing their mental health provision as "phenomenal". By integrating explicit teaching of character into the curriculum, they demonstrated that personal development was a driver for academic success, not a distraction from it.

Strategy 2: Targeted Pastoral Support and Coaching

While a strategic approach is vital, some students require more. This is where targeted support (Tier 2) comes in. For students struggling with attendance (EBSA), anxiety, or low self-esteem, broad curriculum teaching may not be enough.

This is where Coaching for Character becomes a game-changer. Unlike mentoring, which often involves giving advice, coaching empowers the young person to identify their own solutions using their character strengths.

Why It Works for Ofsted

The EIF specifically considers how schools support pupils with SEND and those facing barriers to learning. Targeted coaching provides robust evidence that you are:

  • Identifying students who need extra help.
  • Providing support that builds "confidence, resilience and knowledge so that they can keep themselves mentally healthy" (Ofsted, 2025).
  • Monitoring the impact of these interventions.

Coaching Individual Young People

Targeted coaching interventions focus on helping specific students identify their "signature strengths." For a student with low attendance, a coach might help them realise they possess the strength of "bravery" or "hope."

Using an evidence-based coaching model, the student learns to apply these strengths to their specific challenge. For example, using "bravery" to step through the school gates, or "curiosity" to engage with a difficult subject. This shifts the dynamic from the school "fixing" the student to the student developing agency and self-efficacy.

Coaching Groups and Cohorts

Coaching is also highly effective for targeted groups. Lutterworth High School implemented a "Resilience Mentoring" programme.

The Strategy:

  • Staff Training: Academic mentors were trained in strengths-based coaching skills.
  • Targeted Cohorts: They worked with specific groups of students who were struggling to cope with daily challenges.
  • Traffic Light System: They developed a system for students to self-assess their wellbeing and access support proactively.

The Impact:
This approach significantly reduced the workload on the central pastoral team. Because students were empowered to resolve lower-level issues themselves using their character strengths, pastoral leads could focus on those with more complex needs. This demonstrates effective leadership and management to inspectors, showing that you are using resources efficiently to support staff wellbeing and workload.

Aligning with Ofsted: The "Golden Thread"

To successfully demonstrate to inspectors that your school is teaching character effectively, you need a "golden thread" that connects your strategic intent with the lived experience of the child.

  1. Intent: Your curriculum planning explicitly includes character strengths and wellbeing skills (e.g., using the SEARCH framework).
  2. Implementation: You have a mix of universal teaching (assemblies, PSHE, subject integration) and targeted coaching for those who need it.
  3. Impact: You can evidence that students are more resilient, attendance has improved for targeted cohorts, and students can articulate how they use their character strengths to navigate school life.

By adopting this dual approach—broad curriculum teaching alongside targeted coaching—you ensure that "Personal Development" is not just a box to be ticked, but a lived reality that supports every child to flourish.

Take the Next Step

Are you ready to move beyond reactive pastoral care and start building a strategic culture of character?

We can support you to develop the skills to run your own coaching-based interventions that meet Ofsted requirements.

  • Start your journey today: Sign up for our Introduction to Coaching Young People course. It is the perfect first step to understanding the power of this approach.
  • Train your team: Equip your staff with the practical tools to support the character development and wellbeing of students by joining our Coach Training programme.
  • Learn from real-life success: Discover how one primary school developed a whole school ethos of character and wellbeing by accessing our Example Mini Course. Get inspired to implement practical strategies that can foster a positive and resilient school culture.
  • Take a strategic approach for your MAT or group of schools: Work with our consultancy service to develop a tailored, strategic plan for improving student mental health and wellbeing across your schools. Collaborate with experts to create sustainable frameworks that align with your organization's goals and drive positive outcomes. Learn more about our Consultancy Services.

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